Headshots play a crucial role in making a first impression during a job interview. It’s important to strike a balance and make your headshot neutral yet engaging while also portraying a little about yourself and your skills. One way to achieve this is by having a portfolio of shots, with each style serving a different purpose. Having different looks can entice or challenge a viewer, and lighting and backgrounds can be adjusted to complement facial structure, skin tone, hair, and the story of the character you’re presenting. A good headshot should be a mixture of honest editorial-inspired portraits and soft, flattering, commercial headshots that adapt to the client’s needs. The goal is to deliver beyond clients’ expectations by providing customized and crafted images that showcase the client’s skills and personality.